In this webinar, rSTAR discusses customer engagement and how you can enable a powerful customer engagement strategy connecting your ERP and Salesforce. We touch on solutions in response to the following statistics that are a result of the pandemic:

• 60% of customers have higher expectations for digital experience
• 84% of customers say experience is as important as product when working with a manufacturer
• 73% of businesses say a customer data platform is critical to their customer experience efforts
• 86% of C-Suite manufacturers say digital transformation is a critical or high priority over the next 24 months